YouTube Changed their ways
It tightens the ways to earn from Ads money
Marketers are in Trouble
Earning from YouTube is no more easy.
Everyone knows that YouTube is the 2nd largest search engine in the online market and has more then billion users from all over the world. More about YouTube can be seen here
Many Viners, social speakers, gamers, pranksters have been earning from YouTube from the past many years and everyone knows 2017 was a tough year for YouTube because they were working that their users don’t see huge amount of Ads and it was a tough year for both the users/ views and the channel owners.
But Yesterday Dated: 16th January 2018
Google released their new ways to monetize a channel on YouTube.
And Google mentioned that in the past every YouTuber has to gain 10,000+ views on their videos to be eligible to monetize their channel and earn from that channel but now,
Unfortunately Google has tighten the boundaries and has made it more tough for the new channel makers and social marketers. They would have to work more hard now to be able to make their channel their bread and butter.
Google summarized it into 2 points:
- New channel will need to have 1000+ subscribers AND
- 4000 Hours of watch time within their past 12 months
To be able to monetize their channel and qualify for being eligible for YouTube Partner Program (YPP)
The video site said Tuesday that human reviewers would inspect every in Google Preferred, its elite ads program accessible to top creators. New videos uploaded to Google Preferred channels will also have to be manually verified to meet YouTube guidelines before they can run ads.
For more information you can see here.
They have been planning these changes from December 2017 and finally the have released the bomb on all its users.
I think that it has made tough for marketers and for YouTuber both because already we have to work very hard to take a channel to the point where we can monetize it and increase its subscribers and viewers.
But Now in addition to the compulsory 1000+ subscribers and 4000 hours of watch time we have to make sure that our video is catchy and the content in it is engaging so that the audience may stick to out video watch it to the fullest atleast.
It is a sad news for YouTubers and online marketers.
I wish Good luck to every marketer and YouTuber out their and hope that they can achieve their goal in a short time even after this drastic change in algorithm.