Categories
Uncategorized

How to make a 1000$+ per month Through Blogging 2018

What is Blogging?

running a blog is posting content material on normal foundation on your website and solving the issues humans are searching for at the serps. while ever you search for a article, a publish, an ebook , a query you get a couple of answers on google.

you would possibly get movies for your answer

you might get a few photos or gif’s pointing to the niche which you are searching out

or you might get articles or posts associated with your question. that’s blogging.

many humans do blogging and we marvel why are they running a blog ?

why are they writing articles on every day foundation on their internet site?

for a layman it’s a piece of writing however for a blogger its a way to rank their internet site well on search engines like google and yahoo and ultimately shift closer to optimizing their website and incomes.

the quantity of money well-known bloggers make through their each day blogs can reach from

four figures to even 7 figures in line with month.
that’s a huge amount of money and believe me writing articles is fun too.

due to the fact you get to analyze more and more and discover increasingly more and in return you build some thing for your weblog’s target market.

in return you get

a: traffic
b: conversions
c: cash
d: customers
as mentioned with the aid of a well-known digital marketer and a blogger as nicely mr neil patel. he makes 7 figures in step with month via blogging.

that’s hugeeee right?

one element that cannot be disregarded is that he is within the marketplace for the beyond decade so you could additionally require time if you begin blogging and you may growth your identification via the passage of time.

it doesn’t take place overnight!!!

the way to be a running a blog expert ?
continually remember the fact that all of the a success bloggers within the on line marketplace who submit daily, get leads each day and generate traffic daily use lengthy forms of content material.

what do i mean by way of that?
special content.

don’t just write a piece of writing carrying three hundred phrases or 500 words or maybe a a thousand words.

write as a whole lot as you may.
search for resources.
check out weblog posts, articles, books to your area of interest and acquire increasingly facts.
content with extra then 2000 words rank on web page 1 of google. some human beings realize about . i additionally got here to know about it through net surfing and looking studying articles, weblog posts, books and many others.

its apparent that blog publish with a content of 300 words could truely no longer have that amount of statistics that may manual someone little by little on

what to do?
a way to do?
where to start from?
etc.
whereas a weblog posts that has 2000+ of content material and that has described the topic a person searches for in little by little process and after reading the thing consumer feels confident that he/she has got the suitable solution about what they’re searching out.

then it means you have a permanent tourist of your website who would even recommend your weblog to increasingly more humans as nicely.

blogging on the subjects you are maximum obsessed with or inquisitive about is the nice way wherein you can write an increasing number of blogs and add hundreds and hundreds of related articles content to your internet site.

in case you ask an professional blogger that.

whats up!! i noticed your weblog posts and i’m amazed on how tons site visitors you’re generating monthly and i’m positive which you must be generating a huge amount of cash as properly.

tell me on which topic i should start running a blog.

he won’t be able that will help you both due to the fact that’s your selection and remember of your interest

so weblog on some thing you are obsessed on and you already know you may write masses and thousands of articles in your niche.

be passionate and steady in what you’re running a blog about…..

we’ve got discussed approximately being passionate however being steady is also the key point that must be in thoughts for a blogger.

“consistency is the important thing to achieve success in online international”

many bloggers and digital entrepreneurs whom i recognise of had the important thing clause “consistency” in their thoughts after they began to write articles of their area of interest.

many big names inside the on line world showed that being passionate isn’t always sufficient with a view to generate massive amount of traffic in your enterprise.

“consistency is the aspect that helps your passion.”

1: be regular
2: post day by day
3: although you could submit two times, three time , four times a day. ( simply announcing i know for writing satisfactory content you           need time )
4: love your work, work for it, take it as a passion.
5: a whole lot of humans go out in the blogging global and think that today they may be going to create a weblog post and will begin               creating wealth.

Many people create blog post and don’t stay consistent on it. They expect to earn instantly. But it cannot happen for sure.

and you already know subsequently what happens?

they cease.

“if you want to earn then you may must burn” .

its a well-known phrase because many on line entrepreneurs and bloggers that you will see within the market could even put up on eid, diwali, christmas.

due to the fact they may be enthusiastic about what they may be doing.

due to the fact they recognize that to hold their name excessive in the marketplace they would want to be regular.

Use buzzsumo
buzzsumo is an awsome tool utilized by many online marketers including me. because it indicates the overall wide variety of social stocks associated with the thing of your typed in key-word.

all you need to do is open it type to your keyword and wallah!!

right here you go together with masses of articles and their social shares. it kinds the content material on your unique niche primarily based on their recognition.

the picture underneath shows an example with the keyword “digital advertising”

why you have to use buzzsumo?

because it tells you two matters in my angle.

  •  The amount of people on social media who shared a weblog post to your area of interest ( it may be your article as nicely )
  •  Whether or now not it’s far beneficial to write that particular article.
  •  Time saving method ( you wouldn’t should seek through billions of websites simply to be sure before writing the post ) .
  •  You may have loads of particular articles to your mind as properly. it doesn’t imply that i am asking you to duplicate the ones and paste them to your weblog submit. that’s dishonest and you won’t rank properly on google and subsequently google will ban you as nicely on the premise of plagiarism or replica articles.

then how can you get the idea?
think you pick the field of youtube advertising

and you see a piece of writing pronouncing ” 20 approaches to do youtube advertising at its best”

and based totally on this newsletter you decided that you’ll write ” one hundred methods to do youtube advertising” that’s a completely unique article and might rank remarkably properly on google as nicely. extra to it while you write a piece of writing this lengthy then that’s sure no one may be capable of reproduction you as well.

i don’t care in case you are going for purchasers or businesses. you want to head in-intensity with your articles and be specific as much as you could. it is the characteristic that reasons you to be the first-rate.

it’s that simple. however sure it is time consuming as well.

i think that i’ve made myself clear with the site visitors portion about a way to generate most visitors on your enterprise and increasing quantity of customers on your weblog at the day by day basis.

now that we’ve cleared our manner for site visitors lets speak on how to make money.

a 1000$ per month thru blogging isn’t enough money even one thousand$ per month thru running a blog isn’t always enough.

many people on line are making hundreds of thousands or even billions of greenbacks per month thru day by day running a blog and that’s something well worth going for.

isn’t it?

many humans suppose that they can make money thru adding google adsense. thats proper you could make money via adsense.

the second one manner people make money is thru generating visitors for other on their internet site thru associate advertising.

their are many different methods as well through which you could make cash like

sellings books.
selling and items or product.
engaging in webinars.
presenting online guides.
and many other ways.
think you go for a health blog and also you write articles associated with health and also you get massive visitors. on the way to generate cash you may provide them consultancy on ” how can they be fit”, ” what approaches they could use” and many others and generate thousands of bucks according to month.

cross for services like consulting, masterminding someone’s enterprise to generate extra leads and money from your online blog put up. due to the fact at the quit of the day we all are running day and night time for money.

this wraps up my blog i’m hoping that it lets you recognize approximately blogging.

provide me a thumbs up and a observe on my socials if you want my blog.

satisfied blogging.

cheers!!!

 

Categories
Uncategorized

New SEO practices that will help you in 2018

2018 SEO updates is a questions mark on all online marketers till now. As we are aware of the fact that Google is updating its algorithm on the constant basis and SEO is becoming a big challenge with every past day.

New entrepreneurs and SEO experts and figuring out on how to make their marketing campaigns effective so that they can also survive their brand in the DIGITAL MARKET.

Google has been changing its algorithm 2016 was the year of Penguin 4.0 and another algorithm was introduced in september of 2016 named as Possum.

This update was mainly made for spammers who were ranking as well on Google.

Google also made a few changes to Adwords, Mobile-Friendly update was released and a few unnamed changes were made in the algorithms.

Google has always been very strict about their rules and regulations and gave everyone an equal chance to be become a success story through their hardwork and rankings.

We all know that there are two major factors to get ranking on Google ( Back-links and Content ).

Every SEO person is well aware of the fact that if you want to rank well then you need to have

1: Backlinks ( A number of sufficient websites who are linking back their users to your website and driving traffic towards your website).

2: Content ( articles, stories, educational context etc).

These are the major tool for ranking your business well and getting clients for your business.

It is heard that an update “Fred” was made by Google but it is unheard and unconfirmed right now and Google is quite since the rumor of this update release (March 2017).

In my opinion here are a few points that you need to be aware of in 2018 to get our business to success.

#Mobile Friendly Websites:

As we all are aware of the fact that 55% of the traffic generated from google is from mobile devices and it is increasing day by day and will keep on increasing in the future, so it is obvious that mobile responsive websites are the key feature to rank well on Google.

Google has already informed us that mobile first index will be the new norm. Google has started to use the mobile version of the web as their primary search engine index.

Google searches for pages through their keywords and back-links through crawling and Google has crawled the web from a desktop browser point of view, and now Google is changing the crawl from web to mobile.

It means that Google will rank websites better who have responsive layout and mobile friendly design.

#Power Of Content Never Dis-appoints 

Whether its SEO 2018 or in the past years the power of content has always dominated the market. All the Digital Marketers know the power of content and they know that if there is a huge amount of content on your website then you have a huge possibility that you can rank well even without few back-links.

Add more content to your website. It can be anything from technology to politics to showbiz.

It will give people what they are looking for and hence would increase your ranking.

#Go all in with Video Marketing

I don’t know if you all know this or not around 80% of the social media audience reads and clicks on the post that has video or images attached to it. Same is with search engines now.

The websites that include videos and a lot of images in their content, articles, website services, will have greater chances of ranking well on search engines.

Its obvious that all is about user experience and if the user that we are targeting is interested in videos and images and he will only click to posts that engage’s or attracts them that’s what we have to do to make them our permanent user of client.

 

#Back-Links are always top priority 

The heading says it all. we are not sure about the algorithm update so we can’t say anything right now about SEO practices for 2018. But one thing is sure that back-links would still remain the essential part for ranking well.

It cannot be changed avoided because it is the only way through which billions and trillions of website on search engines are linking to one another and hence the traffic is circulation among websites .

#Featured Snippets

It was just a few years back that Google brought Featured Snippets into existence to their search engine result pages which have the goal of offering ‘rich answers’ to users which are based on facts and the keyword user has entered on the search engine for their query.

There are several kinds of featured snippets.

Google actually creates these snippets by checking out zillions of pages and it generates answers through lists, text, images and videos in order to allow the users to find out answers even without the requirement of clicking on them.

This wraps up my blog for today.

As i have told you above that mobile friendly website are what google will be looking to crawl for in the coming era of SEO.

I am sure that Google will be revealing shortly about any such algorithm that focuses on mobile SEO.

2018 is going to be the year of mobile SEO.

If you like the blog follow us on facebook, twitter and instagram.

For Digital Marketing consultation and services contact here.

 

 

Categories
Uncategorized

How to Do SEO, 6 Most Common SEO mistakes

How to do SEO?

Will i be able to generate traffic?

Is conversion rate optimization an easy thing to do?

is all whats on people’s minds but no one cares about how to do it correctly.

Everyone who is into online marketing business or has a website is familiar with SEO, because it is the most cost effective way to outreach in the market and create your brand’s awareness.

Many brands who are new to the online market and are not aware of basic SEO techniques make such common mistakes that effects website rankings and create less brand awareness.

When you are dealing with the online world you need to make sure that you use tactics and strategies that are suitable for your customers so that you can attract more and more people towards your services.

As we all know that SEO is a time taking procedure and requires countless hours of hardwork and dedication to create a brand’s online presence.

So you need to be sure that if you are publishing some content, or creating a lead magnet, or trying to generate a backlink for your website , blog or content then the hard work is worth it and you are doing everything right so that you don’t have to do it all over again.

In my opinion here are a few main SEO mistakes mostly startups make.

 

1: Poor keyword selection:

Keyword selection is the most important tool required for SEO. To be precise it can be described as selecting target keywords and phrases that people use to search for their query online.

It can be anything like ” cheap marketing agency”,  ” Honda bike for sale”, “Free food for all”, “Buy 1 get 1 free”,”Digital Marketing”,” SEO checklist”, “SEO tools” etc.

As an online marketer and search engine optimizer I have seen that when people like us are working on something specially in the case of beginners they search and try for ways that can get them success overnight and don’t spend time on keyword selection and hence they face disappointment again and again due to their negligence and lack of time spent for keyword selection.

The category that you choose to work on online has its target keyword that is specifically for that category and you need to make sure that you are choosing the right keyword for your brand so that you don’t have to face disappointment if you don’t get traffic.

Because if your keyword research is right and you have used the most appropriate one for your brand then that’s for sure that you will surely create your online presence.

But if you have not done good research for your target keyword then my friend you need to work again and again on the same thing until you do it right.

2: Poor SEO Title

If you guys don’t know what is SEO title then let e tell you.

When you search for a specific query on Google then their comes results for your query, Those results consist of three portions.

SEO Title or Heading  or Title tags, Meta Description and slug or URL.

SEO title is the main heading colored in blue.

As shown above SEO title must be precise because it is the top heading for the key pages of any site or content.

Google still relies in the SEO title because it is for sure the Top level label regarding the website’s content and page.

3: Meta Description is not worth it

What is the meta description?

Let me tell you. It is the short description underneath your SEO title that plays the most important role after the main heading and tells the user what is he about to read , see or buy when he enters the website or specific topic.

SO you can imagine that what role does meta description plays for you SEO.

The main characteristic that meta description should have is the target keyword. The one keyword you are ranking for. Let me show you one example.

In the image above i search for the query ” cheap clothes” and beneath the ad appeared these two searches. As you can see that the meta description (Grey Description) contains both the target keywords i searched for.

They must have back-links as well that are making them rank better on google.

But as far as the keywords are concerned both the keywords i searched for appeared in the description which is the best reason for their top ranking.

I have even seen people don’t add meta description to their pages which is the worst thing to do. It is magnet which contains those target keywords that people search for and in future those people can become your paying customers as well.

 

4: Zero Mobile Responsiveness

It is the thing of the past that people used to search for websites and did’nt cared if it was responsive or not, although they faced various problems while using or opening any website on the mobile phone.

In the present era as we know that almost everyone around us has Android Phone or Iphone and approximately all have 24/7 internet access on their devices.

So rather then opening laptop or computer and search for anything people use their phones and search for a particular query Lets say ” restaurant”.

So it is mandatory in the present era that the website should be responsive on all mobile devices whether its android or Iphone or tablet or any electronic device.

Technology has revolutionized alot and have created ease in a lot of cases and if someone search’s for your target keyword and finds the website to not be mobile responsive and your viewer faces difficulty reading your services and content then there is a 70% probability that you will loose your viewer and would not be able to turn him to your customer.

So it seems like responsive websites are just for the developers but it is an essential feature from SEO perspective as well. Websites that are not responsive and tougher to rank.

 

5: Not Enough Content

Many content writers and Digital  Marketers believe that content matters, and that is true in all aspects of marketing.

Whenever we see physical marketers it is seen that they try to convince their customers in buying their product by telling its features, specialties, difference from other brands etc.

If the person has words to describe what he is offering only then he/she is able to  convert that viewer into paying customer.

Same is with online marketing, In online marketing your content speaks for you. The more the content, the more their are chances for you to get more customers and buyers rather then only visitors.

By not enough content i mean that you are being precise and to the point.

“Let it go with the flow”

Don’t every be precise, remember that your content would be acting as your salesman and would be convincing more people to come read your content and convert the daily viewers into buyers.

6: Too many Ads are bad for health

Over here from health i mean your website’s health.

It is mostly seen that if someone has generated a sufficient amount of traffic for their website and lets say 200,000 people are visiting their website on monthly basis.

Then the worst thing site owners do is integrate ” Too Many Ads” in their website.

Don’t take me wrong you can see that i have said ” Too Many Ads”, integrating Ads is the best way to double and triple your revenue through websites you own and you have worked hard on them.

But it is often seen that people integrate too many Ads into their website and instead of Ads being useful they start annoying people and people start to bounce away through that website.

So integrating too many Ads into your website can be bad for your website’s health and SEO. Because Google also bans or deactivates that website that has too many Ads displayed on it.

Conclusion:

SEO is the most cost effective and free way to generate traffic for your website but you fail to do that just because of these small mistakes. I am sure that i would have been help for you and your future articles that you would be writing and ranking your websites.

This wraps up my blog. If you liked it do join my Facebook, Instagram, and Twitter.

Categories
Uncategorized

YouTube by Number, Stats & Demographics

The term YouTube needs no introduction as it is 3rd most visited website in the world and the 2nd biggest social media website of the world. It is a video sharing website which has revolutionized the world.

Founded: Feb 2005

URL: https://www.youtube.com/

Founders: Chad HurleySteve Chen, and Jawed Karim as mentioned on Wikipedia.

Owned By: Google bought YouTube in 2006 from its owners in US$1.65 billion. YouTube now operates as one of Google’s businesses.

Head Quarter:  San Bruno, California.

 

YouTube Stats

  • First YouTube video was uploaded in April 2005 by one of its founders.
  • Around 1.3 Billion people visit YouTube Monthly.
  • Almost 4.7 Billion videos are watched on YouTube everyday.
  • It gets around 30 million users per day
  • Study says that by 2019 84% of the total traffic cost would be by videos.
  •  YouTube is the 3rd largest website in the world
  • 10,113 Youtube videos generated over 1 billion views.
  • Around 1 billion mobile users use YouTube daily.
  • People of age from 18-24 are  11% users of YouTube.
  • 25-34 – 23% users
  • 35-44 – 26% users
  • 45-54 – 16% users
  • 50-64 – 8% users
  • 65+ – 3% users.
  • More then half of YouTube views come from mobile devices.
  • YouTube can navigate in 76 different languages.
  • Around 20% of the people on YouTube leave the video in the first 10 seconds if the don’t like the intro.
  • 9% of the U.S businesses run on YouTube.

YouTube Financials

  • The Annual cost of running and maintaining YouTube is $6,350,000,000.
  • Google’s annual revenue generated from YouTube is $4,000,000,000.
  • Youtube generate 6% of Google’s ad sales revenue.
  • The number of channels earning six figures per year on YouTube is up 50% .
  • The number of advertisers running video ads on YouTube is up more than 40% .
  • For Youtube top 100 advertisers, the average spend per advertiser is up over 60% .

YouTube Demographics

  • YouTube has 30 million 18-24 year old users.
  • 25-34 years of age are 40 million.
  • 35 – 44 are around 34.5 million users.
  • around 31 million users range from 45-55.
  • About 20 million users on YouTube are from 55-65 of age.
  • Less the 15 Million people of age 65+ use YouTube.
  • YouTube is male dominated with an estimated amount of 80% male users with multiple categories per month.

Source:

youtube.com/yt/press/statistics.html

statisticbrain.com/youtube-statistics

Categories
Uncategorized

Facebook Statistics, numbers, & Demographics

Facebook as we all know is the number #1 social media website alive today here are some facts about facebook everyone wants to know.

Founded: 2004

URL:  https://web.facebook.com/

Founder: Mark Zuckerberg

HeadQuarter: Menlo Park, California, United States

Employees: 17,048 as of 31st December 2016

Facebook Statistics

Facebook has 2.5 Billion active users as June 2017.

It has 1.13 Billion daily active users

Total number of desktop daily users are estimated to be 1.32 Billion

Facebook boasts 1.57 billion mobile monthly active users and 1.03 million mobile daily active users, on average.

An average person has around 155 Friend on Facebook.

Women have more Facebook friends then men an average of 165 to be precise.

Facebook Demographics

  • 82 % of 18 to 29-year-olds online in the U.S. use Facebook.
  • 79 % of 30 to 49-year-olds online in the U.S. use Facebook.
  • 56% of U.S. online users ages 65 and up use Facebook.
  • It also spans generations—83 percent of parents with a teen between the ages of 13 and 17 are friends with their child on Facebook.

Facebook Financials

  • Mobile advertising revenue – Mobile advertising revenue represented approximately 84% of advertising revenue for the fourth quarter of 2016, up from approximately 80% of advertising revenue in the fourth quarter of 2015.
  • Capital expenditures – Capital expenditures for the full year 2016 were $4.49 billion.
  • Cash and cash equivalents and marketable securities – Cash and cash equivalents and marketable securities were $29.45 billion at the end of the fourth quarter of 2016.
  • Facebook’s stock-market valuation tops $245 billion.
Categories
Uncategorized

How to run a successful online business

What is an online business?

“Online Business can be explained as anything that an individual sells using the internet to the people present on the internet.”

Internet has created a great resolution in our society due to which millions and billions of people are sitting online and struggling to do attract the audience online so that they can make money and provide them with their services.

Why online business?

Online business is the key mean to generate millions and billions of dollars in the present era.

Why? How?

I think you might be thinking of the same thing.

Let me give you an example

Suppose

A person lives in Canada with a garments business and sells both men and women wear. How many clients would he have?

The maximum amount of client he could reach is the exact population of Canada. Even that’s not possible because out of the total population there would be men, women, children, homeless, beggars etc.

He is not even able to target the complete audience of Canada.

One thing that cannot be ignored as well is that he must have a shop located on some street, or a commercial market which most of the people won’t know about and even if they know they would not be amongst those who visit the market daily.

This is the place where online marketing comes.

What happens when he shifts his business to online market?

When he finally decides that he has all the men and women in Canada who will no matter what visit him if they would need any clothes or a piece of cloth and now is the time he should also target the audience who are located outside of Canada.

At that moment he has already became a successful entrepreneur.

Because when he shifts his business online he knows that there are 2.5 billion people using internet on the daily basis and are looking for a trust worthy person who can send them garments of the latest trends then is the time that he can imagine to be a billionaire soon.

Now the point is that “How” to do that.

(NOTE: I am talking about a layman here who has no knowledge where to get started with the online business)

In my point of view starting an online business is the best way to create your brand’s awareness both online and in the local market.

The below points states that on which social and online platform a person should have presence in case of an online business and what strategies he/she can use to make it all happen.

  • Develop a buyer persona
    • What to sell
    • Who to sell
    • How to sell
    • Where to sell
  • First and foremost you must have a website which has all your services and products.
    • It can be an online store
    • Consulting website
    • Portfolio website.
    • Social platform.
    • Blog
    • etc
  • For a website you need to have a domain and hosting package on which you can run your website. You can get it from Oracks, Siteground, GoDaddy, BlueHost.
  • Secondly presence on all important social media networks is mandatory
    • Facebook
    • Instagram
    • Twitter
    • Pinterest
    • Snapchat
    • YouTube (The importance of YouTube Marketing can be seen here )
    • Entrepreneur inc and many more if we start naming them all.
  • Keeping your social and online presence updated.
  • Creating daily campaigns on all social platforms mainly Facebook, Twitter, Instagram and YouTube.
  • Must have something special and different for people (remember people are always searching for something unique).
  • Add discount coupons.
  • Add featured products.
    • Featured products are the best you have.
  • Keep it all simple.

Running an online business is never a big fuss it has a few simple steps which can lead to a successful business. I have even seen a few people who are doing good in their local market but are terrified to shift from local to online market. Just because they are not sure what would happen.

No one knows what would happen next. That’s the answer. If you adore millionaires and want to be like one then you should act as one and jump into the ground of opportunities.

To begin with your business enter your query here.

 

Categories
Uncategorized

8 Best Youtube Marketing Tips 2019

Why YouTube marketing?

YouTube Marketing is one of the most effective ways on Digital Marketing that most people use now-a-days to market their brand and services.

1: YouTube is the second largest search engine alive today.

2: Millions of people use YouTube as an essential part to grow their business.

3: YouTube is the 3rd largest website in the present world.

4: It is predicted that 80% of the internet traffic would be by videos in 2019

Everyone watches videos today. It cannot be neglected that video marketing is an essential part of the present time and it will continue to grow as the time passes. People are more attracted to ads and content in which consists of video and images rather then simple text. YouTube marketing cannot be ignored as it is the core competency in the market.

Video content conquered a market of worth 64% in the early 2014. 1.5Billion people use YouTube every month as mentioned by TechCrunch in june 2017. So we can imagine that it is not much behind facebook and other social networks.

There are a huge amount of YouTuber’s working in the market now a days and are earning 100’S and millions of dollars through their videos and vines. Once you gain subscribers and visitors who are looking for your videos then you are good to go.

YouTube Marketing

For online and offline Business owners and internet marketers, YouTube Marketing is an essential strategy to take advantage of the web’s massive shift toward video. That’s why it’s so important to learn and test some strategies and to get help from Digital Organics right now.

But the main question in your mind must be

1:how to get subscribers?

2:Why would someone subscribe to my channel?

3:What kind of channel i should choose to start with?

Are you thinking of these questions?

Don’t worry we have the answer for your question. 

1: Use Keywords like “How To” ” Here Is” “Beginners guide 2017”

The first thing you need to do is make “How To”, “Here is” videos that engage your audience and make them realize that your video has the thing that they are looking for.

2: Look for the most searched target keywords

Look for “target keywords” for your channel and see what people search for, that would get them to your channel. Target keywords are words and phrases that you use on the basis of their search volume to drive traffic to your website or blog.

3: Use YouTube as a traffic generator for your website

Upload videos and link them back to your website or blog and include the subscription option at the end of the video so that people don’t leave your channel just by watching your video. They must come back for more.

When people visit your website or blog once that’s the only time you can attract them and make them realize that you have everything that they are looking for. It may be content, online product, articles etc. When people don’t find what they searched for then they don”t come back to the website either.

4: Use engaging graphical images and videos

Use engaging graphics in your videos is a plus point. Include images, include animations, include something after a minute or two that can refresh their mind so that they won’t leave your video on the half way.

Suppose a person is giving a lecture on YouTube Marketing and all he has in his videos is same boring lecture with 100% productive approach but 0% attractive approach. Eventually the user who watches that video would leave the channel in half way. Why?

Because he is tired after watching the specific video.

Users use YouTube for fun, entertainment and knowledge purposes. But in my opinion when they come in search of knowledge at that time they also want something to keep them going on with your video and stuff.

5: Remember people always look up for entertainment.

I mean it is in human nature that you can’t sit in a consecutive lecture of 45 min or 60 min until you have a break session of 10 to 15 minutes in between in which you can

1: grab a drink

2: eat some snacks

3: do some chit chat etc

Same is with YouTube marketing. Until your video has attractive context in it it cannot hold the person for a long time.

Timing is everything, and sequencing is the key to making sure your timing is perfect. While we’re on the subject of timing, the ideal length of your YouTube video is right around 3 minutes.

If yours is an in-depth training video, you may have to go considerably longer. Still, we recommend that you keep it under 10 minutes if at all possible.

6: Use interesting Thumbnails images

Incase you are a lecturer and want to do online coaching for students who search for the content that you have then its obvious that in an online lecture a break can be an YouTube Ad or a small entertaining part of an animated film for instance. Nothing more then that.

Add an interesting featuring image that will appear on your video when someone searches for your target keyword.

Confused?

The image below shows whats a featuring image

As it can be seen that i searched for the keyword “SEO Checklist” and amongst the top videos appeared these 2. The images that are besides their description are their featured images that shows something relevant to the topic that i searched for. And for sure i would be interested in watching these videos and if i liked them then subscribing to them as well.

7: Use topics like

1: How to

2: 11 tips

3: Best ways

4: Best 2017 tools

5: Best video for beginners etc

These kind of headings and descriptions attract more users and they feel like they are at the right place for what they were looking for.

8: Call To Action(CTA) is the main reason that we are making videos on YouTube. It is obvious you are not making videos because you were getting bored or did’t had something to do. You are making videos so that you can

  • Earn extra money
  • Get subscribers
  • Gather website visitors
  • Achieve Facebook page likes
  • Attract more instagram and twitter followers
  • Get them to buy something from you.

To do all this you need to offer them something at the end of your video so that they don’t just come and go. They can become your valued customer or a subscriber or a follower. If anything like this happens then you have successfully made a video that was beneficial for you and your channel.

Note: YouTube marketing is not something that you should be afraid of to make yourself to the top. If you follow the mentioned points then we are sure that you are good to go.

YouTube is one of the largest website alive today and it can help you in massive amount of ways through which you can generate leads and convert them into customers, followers, subscribers etc. It is one of the easiest ways to generate traffic from with minimal effort. By YouTube Marketing surprisingly you can rank on #1 in your category on both YouTube and Google thats the best part.

This wraps Up my Blog. If you liked it then do comment with your feedback and give Likes to my Facebook, Instagram, Twitter.

 

Categories
Uncategorized

SEO Vs PPC – Which one is a better approach?

What should i use for my business? A PPC ad or Search Engine Optimization (SEO) organic traffic generating approach?

We as Digital Marketers get to hear this question very often and we turn out to answer that both these ways of generating traffic have their pros and cons and many businesses uses both these ways to generate traffic to there website’s.

But it all depends on your marketing strategy, target audience and goals for your business.

Before going in detail of which one is the best way to increase traffic we need to know that what is PPC and SEO?

Search Engine Optimization (SEO) is an organic and FREE way to generate traffic for any website. It is the most easiest way to describe SEO. Whereas

Pay- Per- Click or PPC is a PAID advertisement that marketers use where the company pays per click for their Ad to be advertised online. 

You can see here that we have highlighted FREE and PAID and this is the main difference between these two ways of promoting any website online.

SEO takes time because Google keeps on changing its algorithms and SEO experts who are sitting online have to to keep themselves updated and have to use keywords and backlinks to generate traffic for their clients webistes.

As far as the PPC advertisement is concerned it is a fast way of generating traffic, but it is expensive at the same tine as well.

Beause most of the businesses who have just put step into the market cannot afford PPC Campaigns so they go for the long yet organic way thst is SEO.

The one thing that is more interesting about SEO and PPC is that, PPC advertisement runs until the company is paying for the Ad,

If the company stops paying the Ad will stop working and the marketing campaign will stop simultaneously.

But as mentioned before that SEO is the organic way , when the traffic of website is generated through selected keywords and backlinks the traffic stay even after marketers stop promoting it online.

Why?

Because they have added valuable content and have generated enough backlinks that have helped them rank on top of Google and it won’t go easily.

Organizations of all sizes are realizing the importance of online marketing, especially through search engines.

Nowadays, people are more likely to end up on your website via a search engine than going directly to it.

In fact, according to a Research company, 81% of users find their desired destination through a search engines.

This research makes it clear that it’s very important for your brand to have a strong presence in the search engines, ensuring that you’re in front of your target audience.

Done correctly, both can get you on the front page of the search engines for targeted terms and in front of your desired audience. However, each has its respective benefits and costs.

Organic results are 8.5x more likely to be clicked on than paid search results!

That’s a large disparity and is likely attributed to searchers gradually learning the difference between organic and sponsored results, and recognizing that organic results are typically the more respected resource.

Whereas PPC may have a slight edge in their conversion rate. PPC’s true strengths are its speed and expensiveness.

With a PPC campaign, you can be on the first page within a day or two.

However, the terms can cost anywhere from pennies to many dollars per click also, for a PPC campaign to be done correctly, it’s usually best to hire a firm that can manage it full time.

This can mean that PPC campaigns can get very expensive, very quickly especially when done correctly.

As much as we have seen in the industry organic search delivers more volume at a better cost per lead than paid search.

For us this all comes down to the strategy you have made to digitally market your product. Whether you use PPC or SEO it won’t work until you do it correctly.

By doing it correctly i mean that you should have a proper Digital Marketing plan for it and if you are a new business trust me you desperately need to have Digital presence so that you can reach more audience globally and locally at the same time.

IS ORGANIC SEO BETTER THAN PPC?

Again, it depends. Your long-term web marketing strategy should always include search engine optimization.

The major advantage of SEO is that statistically it brings you better quality traffic leads.

Ranking highly in Google for a keyword or phrase is a clear sign that you are a credible source and that you are an important player in your industry.

But do NOT fool yourself into thinking that SEO is free. No matter how you look at it, SEO comes at a cost.

Whether it’s your own time or hiring an outside vendor to manage your SEO strategy, SEO does come with a cost.

Because Time is money if you are doing it yourself and if you hire someone to do it for you its obvious he/she will charge you for their expertise.

This wraps up my blog i hope that i have made my point clear and it would help you decide which campaign you should use for your business.

Categories
Uncategorized

5 creative ways you should use to engage your Social Media Audience.

If you have an online business, then it is necessary for you to develop a strong presence on social networks. Social networks are great means of online marketing in the present world. Most of the people who shop, order, buy things online first look for the particular company’s social network engagement and how people have responded to their services online. It shows Social Media Marketing has great value.

Develop a social media marketing campaign that targets your target audience. Join networks your customers use regularly and share content they will find interesting.

Do not hesitate to use online surveys from like Typeform or any other platform or ask customers for feedback on your campaign so you can keep improving it and attract more customers for your product. Keep track of your results by looking at how popular your campaign is and assessing how many sales you generate through your social media marketing campaign.

One of the defining phenomena of the present times reshaping the world as we know it, is the worldwide accessibility to the internet. Social media marketing comes in many forms like blogs, image sharing, social platforms , public forums etc. The power of social media marketing is such that, the number of worldwide users is expected to reach some 2.95 billion by 2020, around a third of Earth’s entire population.

Source Statista

So here we can imagine that how important is it for startups and business owners to have their social media presence.

Here are five ways we think that you can use to make your social media presence more valuable and keep your audience engaged about your services and products.

1: Videos

Uploading videos regarding your product and businesses is the best way to attract audience to see what you sell and what is the product about.

The video can have your product detail with a voice over explaining what are the product’s features and how is the product useful and better then other products of the same niche in the market.

2: Atleast post twice daily

“KEEP YOUR PAGE ACTIVE”

I think the heading says it all. Most of the newbies in the market including me when start their business online. On first priority they make their social media presence on facebook, twitter, instagram, pinterest etc and their website.

But when all of these things are done they forgot about the social accounts and start focusing on website and its promotion etc.

This is an alarming state for them because the social platforms have the same importance as the website has.

So it is mandatory to post atleast twice a day to make sure that the people who have liked your page and are waiting to hear from you can see that you are active and you have something interesting to offer for them.

3:Use images and videos while posting

The very cornerstone and important point of Social Media Marketing .

It is seen that 99% of the posts with pics and videos are opened by the user whereas the post which does not have images attached to it or do not have any source of media does not get that importance and people mostly pass by those posts and start looking for something interesting.

Using images and other media with your posts and material is the key to your post which people can use to open the post and if they won’t have the key they will pass it by and look for any other key which is according to their requirements.

4: Go live by your page on any special event

Facebook offers a very special feature where you can go live using your page or your facebook account and tell people what you are doing for your business and where are you promoting it at that particular time.

But when to go live?

is that your question?

Am i talking rubbish?

I think that you are mistaken, i will clear my point.

When you have an audience of a few 100 or 1000’s its time for you to participate in any event where you can promote your business or product and show your social audience that where you are and if they have missed any post or event by your page they can track you by your live video and track your presence.

An average user uses facebook after every 25 to 30 min in my point of view and you never know which user might hit you and you can get your potential customer through that user.

So yes,

I think that i might have cleared my point regarding going live from your facebook account.

The last point is a bit of a small investment scenario you can say but i have used it for my uncle’s facebook car shop where he sells scrap spare parts of his car and it has work well for them because they targeted the right audience.

5: Ads

Every social platform allows you to promote your business online by using their ad campaign where you have to pay a minimal amount and you can start for as low as 1$ per day to make your ad viral. The content and the target audience that you use for the ads can make it successful one or either a failure!!!

I have used these by my self so i know that how much effective are they but for a layman who does not know what is useful content and a person who is not aware of adding target audience and using keywords which supports their Ad, comes the role of a Digital Marketing Agency who are sitting in the market to make sure that your business succeeds in the market.

I hope that these might help you in making your social presence more affective.

Do give us a like on Facebook, Instagram, Twitter

 

 

Categories
Uncategorized

11 Tips to write creative Headlines

ATTENTION!!!! 

Headlines are the Backbone of your Article.

Most of the content marketers and bloggers start with the post idea, they write up their post and then they think of a Headline for their post that should attract their target audience and attract them that this is what they are looking for.

Content do not attract the viewers Headlines do.

Its the headline that people talk about, its the headline that people share on facebook, twitter, instagram and other social platforms. Complex posts don’t give a huge impact. Viral posts are always simple yet catchy and impactful.

Healines of any article tell that what that article is all about and what is in the article that is useful for the target audience.

Here are the 11 tips in my opinion to make a Impactful and viral Headline.

1: Practice

If you want more people to click on your post , you need to practice. Write atleast 20 Headlines for every piece of content that you are writing. If its simple and impactful it will go viral. All depends on how often you have practiced to write that Headline for your content.

2: Model the best Headline matching your business.

We encourage people to use headlines that are according to your business niche. For Example, If you are in marketing niche then your headlines and content should be related to marketing rather then you start posting about gadgets or electronic products etc.

3: Start with numbers

The posts that shows the few keypoints or the cream of any content or service is what people want to read and listen to. For instance.

  • 7 best SEO tools
  • 10 Best ways to attract more audience.
  • 12 People , 10 tips, 9 offers etc.
  • 10 badass tools to be a SMM Powerhouse.

All Headlines that targets towards something that can benefit a user by reading the cream or summary of any topic rather then reading a full book or article goes viral and are more impactful.

4: Use phrases like ” How to” “who are” “how can ” for Headlines they still work.

  • How to be an SEO expert
  • How can Digital Marketing help from your business
  • How to attract more users towards your business.
  • How to get found online.

5: Use Punctuation

This is quiet a simple technique to add your main keyword before the hyphen, colon and add your rest of the Headline after that.

Like,

Business Website Template: Create your first business website in 7 steps.

6: Stick to the point, Be specific

Define what the article is about, Headline sets the standard that if the user should read the rest of the article or not.

The more specific the headline the more chances is that the user will read your article.

Bad Headline: Build Website

Good Headline: Get your first website in 5 simple steps.

7: Highlight the “Mistakes” user makes

Online users specifically new entrepreneurs make hundreds of mistakes until they are capable to write content that actually works. Try to highlight those mistakes and help your users.

The more you help your users, the more traffic you will get.

A catchy headline for a user that is making mistakes continuously would be.

  • 10 mistakes users make while writing content
  • Top 16 mistakes social media marketers make.

8: Ask a question from the user

Users always looks out for challenges and it is in human nature that if you challenge them, they will definitely try to achieve that thing.

Try to as your user a question, and answer that question yourself.

  • You think you know SEO? lets find out?
  • Do you think Digital Marketing is not necessary for your business? Let me prove you wrong

9: Use the famous 5 W’s

  • Who
  • What
  • When
  • Where
  • Why

By using these phrases you attract your user that you have the information or tactic that they are looking for.

10: Length of your headline

Choose the length of your headline wisely.

Remember that your headline should be within 55 to 60 characters so that your headline does not get cut on Google.

So it is necessary that you choose the length of your headline according to what Google likes.

11: Use image/video with your Headline

Remember if any article or post has a picture 100% of the user might open the article and read it.

Most of the people on social media read those posts or articles who have images attached with their Headlines.

Images are attractive and act as a Magnet with your Headline for your article.

If you have resources and its possible then try to use videos in your article. Video Marketing is the present and future of marketing.